Underheard in New York is an initiative which used twitter to help fight homlessness. The goal was to use the social media site to help the homeless residents speak for themselves. Through the initiative 4 homeless people Danny, Derrick, Albert and Carlos were provided with their own mobile phone, one month of unlimited text messaging and a twitter account. The whole point was to develop an active and supportive community around Danny, Derrick, Albert, and Carlos. They accomplished that and more as they gained a great deal of support worldwide and were able to not only meet some of their immediate needs but were also able to fulfill some of their deepest dreams and desires as well. And to think it all started with a tweet.